Concept & Strategy Work
These projects showcase my approach to Product Strategy with UX Research, Concept Sketching, and Prototyping. Developed under professional mentorship, they address real-world challenges through research-driven creative problem-solving.
Swift 2025 is a vision of Swift brand designed with systems perspective to keep youth excited about its identity.
Role: Concept/Systems Designer
Duration: 5 months
Location: Gurgaon, India
Year: 2011